Blogging/Guest Blogging: Marketing Mistakes in Business, Tip #51
- kristystevenson
- Dec 6, 2011
- 1 min read
Updated: Feb 28

Make A Lasting 1st Impression
The biggest marketing mistake I see is people who don’t take spelling and grammar seriously. For example, if you’re going to take the time to put your marketing message in an email blast, brochure, advertisement, or PowerPoint presentation — make sure it’s proofed carefully! A glaring spelling error or punctuation placed outside of your quotation marks may be all it takes to turn off a potential client who sees you as less than careful and therefore unprofessional.
—Business Unplugged | Winter 2011